Fundraising Strategies That Work!

Fundraising Strategies That Work!
Insights and Updates from Picasso Strategic Solutions, LLC
....from professionals with a proven track record of raising more money.


www.picassostrategicsolutions.com


Inaugural Issue: Fall 2009

In this issue
Prepare For Successful End-of-Year Solicitations

New Affordable, Results-Oriented Coaching Programs

Lectures to Empower Your Board and Staff



Prepare For Successful End-of-Year Solicitations
Before You Solicit Your Donors, Thank Them!
Mid-November, a few weeks you solicit your donors, is a perfect time to thank them for their past gifts. Everyone loves to be thanked. A telephone call is better than an email or letter since it invites interaction; a thank you call is likely to evoke warm and fuzzy feelings towards your organization. Most donors are making fewer gifts than usual this year, and when it comes to end-of-year giving decisions, they are likely to think of those organizations with which they've recently been in contact.

Board members are particularly well suited to make these thank you calls. Donors feel honored to receive calls from board members. And since the calls don't involve asking for money, this is a great first step for board members who might be nervous about fundraising. Furthermore, board member/solicitors likely will give bigger gifts by virtue of cognitive dissonance, i.e., the natural tendency of people to reduce internal conflict by reconciling their beliefs and behaviors. Once a director tells donors about your organization's valuable work, he himself is likely to give at a level that reflects his own endorsement.

The elements of a thank you call:
1. Thank the donor enthusiastically for all she has done to impact ______________ [your client population].
Keep in mind that the donor's goal is to change the world, not to make your organization a success.
2. Mention something specific that the donor's gift helped to make possible.
3. If appropriate, invite the donor to be more involved, perhaps by volunteering.
4. Thank the donor again.
Let us know how this strategy works for you!

To Your Fundraising Success,
Lisa and Amy


New!
Affordable Results-Oriented Coaching Program
Completed in About Two Weeks

Introducing
THOSE FUNDRAISERS
A Division of Picasso Strategic Solutions

JumpStart™
For new nonprofit organizations.
It's all about the message!
MaxImpact™
For established nonprofits.
Prepare for maximum impact in 2010!
Special introductory offer! From now through December 2009, JumpStart and MaxImpact are specially priced at $1600.
www.thosefundraisers.com

Contact Amy to schedule your coaching services.
480.215.2710
amy@thosefundraisers.com



2010 Lecture Topics
90-Minute Lectures Customized to Meet Your Organization's Needs
Special Introductory Pricing

An Introduction to Best Practices
Case Statement - the most important document on your desk
Development Plan - a roadmap for raising more money
Board - recruiting directors who are "on board" with your mission
Social Media - using technology to reach new donors

The Foundations of a Relationship: Securing Major Charitable Gifts™

Raising Lifetime Donors: Valuing the Donor More Than the Dollar™

The Case For Philanthropic Support: One Message, One Voice™

Bill Gates Has Money, Let's Ask Him: A Primer on Prospect Research™

It's the Plan, Stupid: The Integrated Development Plan™

Getting To The Core Of The Matter™

Contact Lisa to schedule your lectures.
602.354.3535 or lbenson@picassostrategicsolutions.com





Talk to us!

Now is the time to ensure your 2010 fundraising success!

We can help you raise more money .... as we have helped organizations worldwide.

Ask us about our track record.

Call today to schedule your free consultation!

Lisa Benson, CEO
lbenson@picassostrategicsolutions.com
602.354.3535

Amy H Laff, Of Counsel
alaff@picassostrategicsolutions.com
480.215.2710